Standard Job Sheet, KPI Metrics, & Guidelines - Market Research

📊 1. KPI Metrics

Defined to objectively evaluate performance over weekly/monthly review cycles.

A. Delivery-Based KPIs

KPI Formula / Logic Weight
On-Time Task Completion Rate (Tasks Completed on/before EED ÷ Total Completed Tasks) × 100 20%
Task Accuracy (QC Pass Rate) (QC Approved Tasks ÷ Total QC Reviewed Tasks) × 100 20%
First-Time Right % (Tasks with no QC or client rework ÷ Total Tasks) × 100 15%
Research Quality Index (Manual) Reviewer/Manager rating on 1–5 scale per submission 15%

B. Efficiency-Based KPIs

KPI Description Weight
Avg. Time Taken per Task Sum of Time Taken ÷ No. of Tasks 10%
Task Volume Number of tasks handled within the month 10%
Initiative & Innovation Score Self-initiated tasks, enhancements, or blogs shared 10%

Total KPI Score = Weighted sum of above metrics (out of 100)

📘 2. Execution Guidelines

A. Task Execution

  • Clarify Requirements: Ensure proper understanding of brief before execution; confirm with Project Coordinator if unclear.

  • Document References: Attach source files, datasheets, or study material with each research output.

  • Version Control: Use naming convention: ProjectID_TaskID_V1_Date for shared files.

  • Daily Update (5–10 mins): Log task status and blockers at end of day (especially if working on multi-day projects).

B. QC & Communication

  • Submit deliverables at least 1 day before EED for internal QC.

  • QC Feedback: Must be implemented within 24 hrs unless escalated.

  • Always send professional client-ready drafts with appropriate formatting and references.



Suggested Report Template Formats

Below are professional formats for Daily, Weekly, and Monthly reporting tailored for the role.

Updated Field Definitions

Abbreviation Meaning Purpose
ESD Expected Start Date When the task is originally scheduled to begin
EED Expected End Date When the task is planned to be completed
ASD Actual Start Date The real start date of the task
AED Actual End Date The real completion date
Target Outcome Goal / Deliverable The objective or measurable goal for the task

🗓️ Daily Report Template (Updated)

S.No Task ID Task Title Status ESD EED ASD AED Target Action Taken Today Blockers Assigned To Priority Remark
1 #409 Masala Soda – Ingredient Research In Progress 24-Apr-25 24-May-25 24-Apr-25 - Finalize theoretical prototype Reviewed 3 alt. ingredients Awaiting flavor confirmation Kaviya Medium Possible delay if no update by EOD

📅 Weekly Report Template (Updated)

Section: Task Summary

Task Title Task ID Status ESD EED ASD AED Target Remarks
Pet Chow Spray - Efficacy Report #314 OH Queries 22-Apr-25 25-Apr-25 22-Apr-25 25-Apr-25 Submit techno-feasibility draft Follow-up needed for review notes
Prebiotic Drink (Indianized) #371 QC Approved 17-Apr-25 18-Apr-25 17-Apr-25 18-Apr-25 Submit for QC review Brief understanding partial

📊 Monthly Report Template (Updated)

Section 1: Timeline Compliance

Task Title Task ID ESD EED ASD AED On Time? Target
Dry Dog Formula (Puppies) #390 29-Apr-25 06-May-25 29-Apr-25 - In Progress Draft ready for QC
Market Research – Functional Beverages #250 17-Mar-25 31-Mar-25 17-Mar-25 - Delayed (Awaiting Feedback) Competitor mapping for BEV client

Section 2: Performance Metrics

Metric Count
Total Tasks Assigned 14
On-Time Task Completion 9
Tasks Delayed 3
QC Rework Needed 1
Client Communication Sent 2

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